I have a flaw. I am not proud of it. I have a great deal of trouble writing resumes. These things that ask you to brag about your accomplishments, quantify them, show your results, write in the active voice, erase all traces of I! AAAAAAAAAAAAAAAAAAAAA! This is my worst nightmare on steroids. Remember, that introvert ...
The Swipe File: Art of the Steal A Swipe File is where you place all the great ideas you find and want to use. It could be a writing technique, a phrase that stands out in your mind, a quote, a design element, research or anything else. We need a place to store these templates ...
What it the 1UP Project? It is about Bloggers and Advertisers. Earlier this year my friend Chasing Joy mentioned in a Twitter chat that shew would like to earn just $1 this year from her blog. I would like to earn at least $1.00 from blogging :-)RT @unicornbeauty: Anybody have any blogging goals for 2011? ...
In marketing we talk a lot about “influencers” . To me these are people fanning the flames. They are people who take a whisper and turn it into a shout. Yet, every whisper has to start somewhere. Someone holds the conference. Someone writes that blog. Someone has that idea and tells a friend. Someone documents ...
This week has given me opportunity to talk about the social good that come from marketing. I am happy to end it on a high note by discussing Green Marketing with Shel Horowitz today. Shel is the author of “Guerrilla Marketing Goes Green“, which is available for purchase. I will be getting myself a copy! ...
One of the very first people I ever followed on Twitter was Beth Kanter ( @kanter ). In the world of marketing she is very unique. She was one of the first to apply social media to her non-profit work! She has become a leader in the field. In 2010, she co-authored the “Networked Non-Profit” ...
